Beautiful car. Looking forward to the US debut!Subaru’s BRZ sporty coupe, scheduled to go on sale in the United States April 20, is off to a brisk start in Japan, selling at a monthly rate quadruple initial forecasts. According to Automotive News, since the car’s Feb. 3 debut, Subaru parent Fuji Heavy Industries Ltd. has sold 3,551 of the rear-wheel-drive BRZs. Subaru had forecast monthly sales of only 450 units in Japan. The sporty 2.0-liter, four-cylinder BRZ, which starts at 2.06 million yen ($24,830) in Japan for a stripped-down version, is the platform-sharing twin of Toyota’s Scion FR-S. The U.S. monthly sales goal for the BRZ is 500. Initial sales data suggest the BRZ is tapping a coveted younger customer base attracted to the car’s promise of sportier driving. So far, nearly 60 percent of BRZ customers are under 40 years of age – and two-thirds are picking the six-speed manual over the automatic transmission. The top-selling color is WR blue mica, in a nod to the signature hue of Subaru’s WRX performance line.
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